Broker Workflow
This page explains the standard broker workflow inside WeList, from listing creation to payout.
The goal is to make the operational flow clear: the broker creates the listing, WeList broadcasts it, the broker fulfills confirmed sales, and payout follows the applicable weekly policy.
Standard workflow
Create listing
↓
Broadcast to marketplaces
↓
Sale is confirmed
↓
Stock is automatically updated
↓
Broker delivers tickets
↓
Delivery is confirmed
↓
Transaction enters payout cycle
↓
Broker receives payout
Broker responsibilities
WeList automates distribution and stock synchronization, but the broker remains responsible for the accuracy and fulfillment of each listing.
Brokers should make sure that:
- Listing details are accurate before publishing
- Quantity and ticket information are correct
- Pricing is reviewed before distribution
- Sale notification emails are checked promptly
- Tickets are delivered according to order requirements
- Payout settings are complete and accurate
What brokers need to do
During a confirmed sale, brokers should:
- Review the sale email
- Check the quantity sold and delivery instructions
- Deliver the tickets within the required timeline
- Confirm any required delivery steps
- Monitor the transaction until payout is completed
If the seller does not fulfill an order
Once a sale is confirmed, the broker is responsible for fulfilling the order according to the marketplace requirements.
If the seller does not deliver the tickets, delivers them incorrectly, or fails to complete the order within the required timeline, the transaction may be subject to a marketplace penalty.
Penalty amounts depend on the marketplace where the sale happened:
| Marketplace | Non-fulfillment penalty |
|---|---|
| SeatGeek | 200% of the sale price |
| VividSeats | 200% of the sale price |
| HelloTickets | 150% of the sale price |
| Ticombo | 150% of the sale price |
Example
If a seller confirms a sale for $500 and does not fulfill the order:
| Marketplace | Penalty calculation | Penalty amount |
|---|---|---|
| SeatGeek | $500 × 200% | $1,000 |
| VividSeats | $500 × 200% | $1,000 |
| HelloTickets | $500 × 150% | $750 |
| Ticombo | $500 × 150% | $750 |
These penalties are separate from the lost sale and may be applied according to the marketplace rules and the specific circumstances of the failed fulfillment.
What WeList helps automate
WeList helps reduce manual work by:
- Broadcasting listings across supported marketplaces
- Keeping stock synchronized after confirmed sales
- Reducing the risk of overselling
- Centralizing order and inventory activity
- Supporting the path from confirmed delivery to payout